Coming back from the gym the other morning, I saw a guy drive with his Starbucks cup on the side of his car. In my eyes, he had obviously simply forgotten about such after opening his car door. So I run towards his car,while yelling and waving my mp3 player. He stops and pulls over. I tell him that he forgot his Starbucks cup on his car. He says: " I know. Thank you. Here's a gift card from Starbucks. Merry Christmas."
Say what you want about big successful companies, but Starbucks simply gets it when it comes to delivering and marketing a quality product. Truth be told, the only reason I don't go to Starbucks more often is that they don't offer free Wireless Internet. That they don't get.
Way to go Starbucks.